The number of searches grew 4.4 per cent in April from the year ago period…
Total Searches Increase 4.4 Percent Year-Over-Year in April 2009, According to Nielsen Online.
Google Search was the No. 1 search provider when ranked by total searches in April 2009, with 5.5 billion total searches; representing 64 percent of all search queries conducted during the month (see Table 1).
Table 1: Top 10 Search Providers for April 2009, Ranked by Searches (U.S.)
+————————–+————+———–+————+
| Provider | Searches | YOY | Share of |
| | (000) | Growth | Searches |
+————————–+————+———–+————+
| All Search | 8,608,488 | 4.4% | 100.0% |
| Google Search | 5,510,366 | 7.8% | 64.0% |
| Yahoo! Search | 1,406,416 | -2.8% | 16.3% |
| MSN/Windows Live Search | 852,998 | 7.2% | 9.9% |
| AOL Search | 321,205 | -8.8% | 3.7% |
| Ask.com Search | 181,617 | 5.9% | 2.1% |
| My Web Search | 59,110 | 3.6% | 0.7% |
| Comcast Search | 45,338 | -1.8% | 0.5% |
| Yellow Pages Search | 37,160 | N/A* | 0.4% |
| NexTag Search | 22,845 | 3.9% | 0.3% |
| Dogpile.com Search | 17,010 | 3.1% | 0.2% |
+————————–+————+———–+————+
Source: Nielsen MegaView Search
* A year-over-year comparison is not possible because of a definitional change to Yellow Pages Search.
Microsoft Turns Searches into Cash With a 615 percent increase in visitors, MSN/Windows Live Shopping Search was the fastest growing shopping search provider in April 2009, due in part to the popularity of its Cashback program. MSN/Windows Live has also performed well in translating searchers into customers, driving 12 percent of dollars to major e-commerce sites. To learn more about this search space, visit The Nielsen Wire <http://blog.nielsen.com/nielsenwire/nielsen-news/searching-for-savings-is-live-search-cashback-working/>.
